Normal view MARC view ISBD view

International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

By: Cateora, Philip R .

Contributor(s): Gilly, Mary C | Graham, John L .

Material type: materialTypeLabel

BookPublisher: New York : McGraw-Hill Irwin, c2013Edition: 16th ed.Description: xxxiii, 638 p. : col. ill. ; 29 cm.ISBN: 9780071288385 (alk. paper); 0071288384 (alk. paper).Subject(s): Export marketing

| International business enterprises

DDC classification: 658.8/4

Tags from this library: No tags from this library for this title. Log in to add tags.

average rating: 0.0 (0 votes)

Holdings ( 1 )
Title notes
Comments ( 0 )

Item type	Current location	Home library	Collection	Call number	Status	Date due	Barcode	Item holds
Text/Reserve Book	Mzuzu Campus Welcome to the Green Library of MCA SHORT-LOAN	Mzuzu Campus Welcome to the Green Library of MCA SHORT-LOAN	Non-fiction	HF 5416 CAT 2008 (Browse shelf)	Available		06947

Total holds: 0

Includes indexes.

There are no comments for this item.

Browse results

MCA Libraries

International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

By: Cateora, Philip R.

Contributor(s): Gilly, Mary C | Graham, John L.

By: Cateora, Philip R .

Contributor(s): Gilly, Mary C | Graham, John L .