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AccountingTools, Inc.,
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American Library Association
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Basic Books
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BPP
Brass Check Marketing
Business Expert Press
Business Law Seminar Group, LLC
Cambridge University Press
Career Press
Causey Enterprises, LLC
Cengage AU
Cengage Learning
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CRC Press
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de Gruyter
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Elsevier
Elsevier Science
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Emerald Group Publishing Limited
EMRAH YAYICI
Financial Times Prentice Hall (a Pearson Education Company)
Financial Times/ Prentice Hall
Financial Times/Prentice Hall
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HarperCollins Publishers
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John Wiley & Sons, Inc.
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Jones & Bartlett Learning LLC
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Practical Finance and Banking
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Project Management Institute
Project Management Institute Incorporated
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Rowman & Littlefield Publishers
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SAGE Publications
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SAGE Publications, Inc.
SAGE Publications, Incorporated
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Springer
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Springer Berlin Heidelberg, Berlin, Heidelberg
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Springer International Publishing, Cham
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Zondervan
International Business
Sonal Minocha | Stuart Wall | Bronwen Rees | ds.negi
International Business provides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events - the economic downturn and uncertainty in financial markets. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.
Operations Management
Nigel Slack | Robert Johnston | Stuart Chambers | Luo Zhi Jin
A long-time market leader in this discipline, Slack has set the standards in Operations Management which other textbooks seek to emulate. Expert authorship, an engaging writing style, and an interesting collection of cases combine to communicate the importance of managing operations and processes within a successful organisation. Operations Management provides a strategic perspective, whilst also examining the practical issues which organisations face on a day to day basis. It uses over 120 examples from all over the world, reflecting the balance of economic activity between service (c.75%) and manufacturing (c.25%) operations.
Understanding and Managing Customers
Understanding and Managing Customers This book provides the foundation for students and people in business. Kevin Condron, Head of Public Sector Marketing, IBM UK competitive advantage through better customer management skills? Then Understanding and Managing Customers is the book for you. students and practitioners in the field. The book's accessible style and wide range of relevant cases and examples will also be of interest to those studying marketing more generally. Rita Carmouche, University of Huddersfield marketing degrees, Understanding and Managing Customers is also useful to HND students, those studying for the Chartered Institute of Marketing certificate, and practitioners in the early stages of their careers. This book provides a thorough understanding of the process and pitfalls of understanding and managing customers. Understanding and managing customers effectively is crucial for business success.