UML @ Classroom

UML @ Classroom

This textbook mainly addresses beginners and readers with a basic knowledge of object-oriented programming languages like Java or C#, but with little or no modeling or software engineering experience – thus reflecting the majority of students in introductory courses at universities. Using UML, it introduces basic modeling concepts in a highly precise manner, while refraining from the interpretation of rare special cases. After a brief explanation of why modeling is an indispensable part of software development, the authors introduce the individual diagram types of UML (the class and object diagram, the sequence diagram, the state machine diagram, the activity diagram, and the use case diagram), as well as their interrelationships, in a step-by-step manner. The topics covered include not only the syntax and the semantics of the individual language elements, but also pragmatic aspects, i.e., how to use them wisely at various stages in the software development process. To this end, the work is complemented with examples that were carefully selected for their educational and illustrative value.Overall, the book provides a solid foundation and deeper understanding of the most important object-oriented modeling concepts and their application in software development. An additional website offers a complete set of slides to aid in teaching the contents of the book, exercises and further e-learning material.
UNDERSTAND BANKS & FINANCIAL MARKETS: An Introduction to the International World of Money and Finance

UNDERSTAND BANKS & FINANCIAL MARKETS: An Introduction to the International World of Money and Finance

The causes of the 2008 credit crisis and the subsequent outrage, confusion and misunderstanding are partly due to inadequate knowledge of banks and financial markets. There is no Rocket Science needed to reach the planet finance. This e-book gives you a structured overview of banks and financial markets. Also included are links to guide you further.
Understanding and Managing Customers

Understanding and Managing Customers

Understanding and Managing Customers This book provides the foundation for students and people in business. Kevin Condron, Head of Public Sector Marketing, IBM UK competitive advantage through better customer management skills? Then Understanding and Managing Customers is the book for you. students and practitioners in the field. The book's accessible style and wide range of relevant cases and examples will also be of interest to those studying marketing more generally. Rita Carmouche, University of Huddersfield marketing degrees, Understanding and Managing Customers is also useful to HND students, those studying for the Chartered Institute of Marketing certificate, and practitioners in the early stages of their careers. This book provides a thorough understanding of the process and pitfalls of understanding and managing customers. Understanding and managing customers effectively is crucial for business success.
Understanding Arguments

Understanding Arguments

Traditionally, logic has been considered the most general science dealing with arguments. The task of logic is to discover the fundamental principles for distinguishing good arguments from bad ones. For certain purposes, arguments are best studied as abstract patterns of reasoning. Logic can then focus on these general forms rather than on particular arguments, such as your attempt to prove to the bank that they, not you, made a mistake. The study of those general principles that make certain patterns of argument valid and other patterns of argument invalid is called formal logic. Two chapters of this work are dedicated to formal logic. A different but complementary way of viewing an argument is to treat it as a particular use of language: Presenting arguments is one of the important things we do with words. This approach stresses that arguing is a linguistic activity. Instead of studying arguments as abstract patterns, it examines them as they occur in concrete settings. It raises questions of the following kind: - What is the place of argument within language as a whole? - What words or phrases are characteristic of arguments? - How do these words function? - What task or tasks are arguments supposed to perform? When an approach to argument has this emphasis, the study is called informal logic. Though it contains a substantial treatment of formal logic, Understanding Arguments, as its subtitle indicates, is primarily a textbook in informal logic.   Review "With its lucid explanations, penetrating analysis of real-world issues, and its selection of exemplary, timely readings, Understanding Arguments should be required reading in any course whose objectives include improving critical thinking and analytical skills.""This book is a well-crafted and philosophically-infused work. It gets students engaged with the material and genuinely challenges them to think critically. It works particularly well for courses on critical thinking that are aimed at developing students' skills in quantitative reasoning."
Understanding Business

Understanding Business

Understanding Business meets the needs of nearly all classrooms, no matter the size, teaching modality, or learning objectives. The content is unmatched in depth, breadth, currency, and relevancy, and is presented in an extremely readable format for students with all learning styles. Supporting technology and tools engage students, enrich learning, further understanding, and simplify instructors' assessment processes. Course supplements align with chapter concepts and include strategies that enhance student retention. Unparalleled support from our digital learning consultants helps ensure you and your students benefit from the full experience of what is now the gold standard in Introduction to Business classes.