MCA Library - Publishers

Entrepreneurship

Domingo Ribeiro | Álvaro Cuervo | Salvador Roig

ownership rights of ideas that are not associated with patents or copyrights. There is no legal protection of the different expectations held by entrepreneurs and investors on the economic value of ideas and business opportunities, and of the entrepreneur’s need to withhold information that may affect the value of the project. Entrepreneurship is often discussed under the title of the entrepreneurial factor, the entrepreneurial function, entrepreneurial initiative, and entrepreneurial behaviour and is even referred to as the entrepreneurial “spirit”. The entrepreneurial factor is und- stood to be a new factor in production that is different to the classic ones of land, labor and capital, which must be explained via remuneration through income for the entrepreneur along with the shortage of people with entrepreneurial capabilities. Its consideration as an entrepreneurial function refers to the discovery and exploitation of opportunities or to the creation of enterprise. Entrepreneurial behaviour is seen as - haviour that manages to combine innovation, risk-taking and proactiveness (Miller, 1983). In other words, it combines the classic theories of Schumpeter’s innovative - trepreneur (1934, 1942), the risk-taking entrepreneur that occupies a position of unc- tainty as proposed by Knight (1921), and the entrepreneur with initiative and imagi- tion who creates new opportunities. Reference to entrepreneurial initiative underlines the reasons for correctly anticipating market imperfections or the capacity to innovate in order to create a “new combination”.

Electronic Banking

SCN Education B.V. | Scn Education Bv

The world of banking and financial services is in the midst of dramatic change, moving away from traditional "brick and mortar" branches and focusing on new delivery channels, to improve customer service and give 24-hours-a-day access to information and transactions. What are the threats and the opportunities of electronic banking? What new pricing strategies should banks develop? How to secure electronic financial transactions? What effects will online banking have on the financial world? How to market the new electronic services? Read the expert opinions from bankers, trendwatchers and financial consultants. Explore the new banking solutions through white papers and reports. This HOTT Guide reveals all the ins and outs of this new online phenomenon.

Customer Relationship Management in the Financial Industry

Federico Rajola

An integrated view of IT and business processes through extended IT governance allows financial institutions to innovate operations which improve business and organizational performance. However, financial institutions still face challenges with CRM systems in delivering expected results due to lack of complete business integration. Increased exchange of knowledge between customers and the amount of such data available is steadily becoming a challenge for companies, especially in extending internal systems to global information systems with the purpose to collect and update data on a global scale.In this book, Prof. Rajola analyses different aspects of CRM systems taking both an organizational and a technological perspective. He adopts a theoretical framework to unpack issues associated with the need for companies to integrate operations and business processes. The emphasis is then drawn to development of effective CRM (and CRM 2.0) initiatives by making use of illustrative case studies of successful CRM systems implementation in the financial industry. The framework adopted in this book can be used by both scholars and managers to evaluate the interdependencies between operations, business processes, and CRM systems. .

Search Methodologies

Graham Kendall | Edmund K. Burke

The first edition of Search Methodologies: Introductory Tutorials in Optimization and Decision Support Techniques was originally put together to offer a basic introduction to the various search and optimization techniques that students might need to use during their research, and this new edition continues this tradition. Search Methodologies has been expanded and brought completely up to date, including new chapters covering scatter search, GRASP, and very large neighborhood search. The chapter authors are drawn from across Computer Science and Operations Research and include some of the world’s leading authorities in their field. The book provides useful guidelines for implementing the methods and frameworks described and offers valuable tutorials to students and researchers in the field.“As I embarked on the pleasant journey of reading through the chapters of this book, I became convinced that this is one of the best sources of introductory material on the search methodologies topic to be found. The book’s subtitle, “Introductory Tutorials in Optimization and Decision Support Techniques”, aptly describes its aim, and the editors and contributors to this volume have achieved this aim with remarkable success. The chapters in this book are exemplary in giving useful guidelines for implementing the methods and frameworks described.”Fred Glover, Leeds School of Business, University of Colorado Boulder, USA“[The book] aims to present a series of well written tutorials by the leading experts in their fields. Moreover, it does this by covering practically the whole possible range of topics in the discipline. It enables students and practitioners to study and appreciate the beauty and the power of some of the computational search techniques that are able to effectively navigate through search spaces that are sometimes inconceivably large. I am convinced that this second edition will build on the success of the first edition and that it will prove to be just as popular.”Jacek Blazewicz, Institute of Computing Science, Poznan University of Technology and Institute of Bioorganic Chemistry, Polish Academy of Sciences

Strategic International Management

Econometrics

Badi H. Baltagi

This book is intended for a first year graduate course in econometrics. However, the first six chapters have no matrix algebra and can be used in an advanced undergraduate class. This can be supplemented by some of the material in later chapters that do not require matrix algebra, like the first part of Chapter 11 on simultaneous equations and Chapter 14 on time-series analysis. This book teaches some of the basic econometric methods and the underlying assumptions behind them. Estimation, hypotheses testing and prediction are three recurrent themes in this book. Some uses of econometric methods include (i) empirical testing of economic t- ory, whether it is the permanent income consumption theory or purchasing power parity, (ii) forecasting, whether it is GNP or unemployment in the U.S. economy or future sales in the c- puter industry. (iii) Estimation of price elasticities of demand, or returns to scale in production. More importantly, econometric methods can be used to simulate the effect of policy changes like a tax increase on gasoline consumption, or a ban on advertising on cigarette consumption.

International Trade Theory and Policy

Giancarlo Gandolfo

In the present text the author deals with both conventional and new approaches to trade theory and policy, treating all important research topics in international economics and clarifying their mathematical intricacies. The textbook is intended for undergraduates, graduates and researchers alike. It addresses undergraduate students with extremely clear language and illustrations, making even the most complex trade models accessible. In the appendices, graduate students and researchers will find self-contained treatments in mathematical terms. The new edition has been thoroughly revised and updated to reflect the latest research on international trade.

Data Analysis

The fourth edition of this successful textbook presents a comprehensive introduction to statistical and numerical methods for the evaluation of empirical and experimental data. Equal weight is given to statistical theory and practical problems. The concise mathematical treatment of the subject matter is illustrated by many examples and for the present edition a library of Java programs has been developed. It comprises methods of numerical data analysis and graphical representation as well as many example programs and solutions to programming problems.The book is conceived both as an introduction and as a work of reference. In particular it addresses itself to students, scientists and practitioners in science and engineering as a help in the analysis of their data in laboratory courses, in working for bachelor or master degrees, in thesis work, and in research and professional work.

Elementary Analysis

Kenneth A. Ross

For over three decades, this best-selling classic has been used by thousands of students in the United States and abroad as a must-have textbook for a transitional course from calculus to analysis. It has proven to be very useful for mathematics majors who have no previous experience with rigorous proofs. Its friendly style unlocks the mystery of writing proofs, while carefully examining the theoretical basis for calculus. Proofs are given in full, and the large number of well-chosen examples and exercises range from routine to challenging.The second edition preserves the book’s clear and concise style, illuminating discussions, and simple, well-motivated proofs. New topics include material on the irrationality of pi, the Baire category theorem, Newton's method and the secant method, and continuous nowhere-differentiable functions.Review from the first edition:"This book is intended for the student who has a good, but naïve, understanding of elementary calculus and now wishes to gain a thorough understanding of a few basic concepts in analysis.... The author has tried to write in an informal but precise style, stressing motivation and methods of proof, and ... has succeeded admirably."—MATHEMATICAL REVIEWS

Reading, Writing, and Proving

Ulrich Daepp | Pamela Gorkin

This book, which is based on Pólya's method of problem solving, aids students in their transition from calculus (or precalculus) to higher-level mathematics. The book begins by providing a great deal of guidance on how to approach definitions, examples, and theorems in mathematics and ends with suggested projects for independent study. Students will follow Pólya's four step approach: analyzing the problem, devising a plan to solve the problem, carrying out that plan, and then determining the implication of the result. In addition to the Pólya approach to proofs, this book places special emphasis on reading proofs carefully and writing them well. The authors have included a wide variety of problems, examples, illustrations and exercises, some with hints and solutions, designed specifically to improve the student's ability to read and write proofs. Historical connections are made throughout the text, and students are encouraged to use the rather extensive bibliography to begin making connections of their own. While standard texts in this area prepare students for future courses in algebra, this book also includes chapters on sequences, convergence, and metric spaces for those wanting to bridge the gap between the standard course in calculus and one in analysis.

Logistics

Harald Gleissner | J. Christian Femerling

Logistics is the ideal book for Bachelor students of logistics, providing a solid foundation as well as a practical guide. In modular and clear form, it explains key concepts, principles, and practices of logistics. Learning objectives as well as several case studies are integrated into each chapter. It features chapters on Principles of Logistics; Logistics Systems; Transport Systems and Logistics Services; Warehousing, Handling and Picking Systems; Inventory, Stock and Provisioning Management; Logistics Network Planning; IT in Logistics; and Logistics Controlling. In addition, the second fully updated German edition has been extended by the chapters Logistics Infrastructure and Investment and Financing in Logistics. “This book offers, in a very clear and concise manner, access to fundamental management topics of modern logistics. Well-chosen case studies serve to illustrate best practice solutions.”Professor Peter Klaus, member of Logistics Hall of Fame”This new textbook facilitates a comprehensive and easy-to-grasp insight into the complex subject area of logistics. The authors have succeeded in presenting a good mix of theoretical foundation and practical application. Due to its clear structure and extensive range of topics, this book is highly suitable not only for students, but also for practitioners.” Bernhard Simon, Managing Director, DACHSER GmbH & Co. KG

Statistics in Criminal Justice

Chester Britt | David Weisburd

Statistics in Criminal Justice takes an approach that emphasizes the application and interpretation of statistics in research in crime and justice. This text is meant for both students and researchers who want to gain a basic understanding of common statistical methods used in this field. In general, the text relies on a building-block approach, meaning that each chapter helps to prepare the student for the chapters that follow. It also means that the level of sophistication of the text increases as the text progresses. Throughout the text there is an emphasis on comprehension and interpretation, rather than computation. However, as the statistical methods discussed become more complex and demanding to compute, there is increasing use and integration of statistical software. This approach is meant to provide the reader with an accessible, yet sophisticated understanding of statistics that can be used to examine real-life criminal justice problems with popular statistical software programs. The primary goal of the text is to give students and researchers a basic understanding of statistical concepts and methods that will leave them with the confidence and the tools for tackling more complex problems on their own.New to the 4th Edition· New chapter on experimental design and the analysis of experimental data.· New chapter on multi-level models, including growth-curve models.· New computer exercises throughout the text to illustrate the use of both SPSS and Stata.· Revision of exercises at the end of each chapter that places greater emphasis on using statistical software.· Additional resources on the text’s web site for instructors and students, including answers to selected problems, syntax for replicating text examples in SPSS and Stata, and other materials that can be used to supplement the use of the text.

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